Story-driven, craft-inspired, journalist-turned-filmmaker Ritesh Gupta has channeled nearly two decades of reporting to craft an evocative, cinematic POV that blends together the worlds of documentary and narrative. An emerging new voice only four years into his directing career, his signature style taps deep within his subjects and material to create an experience for the audience through the work which brings to the surface visceral, raw emotions.
His most recent collaborations in the world of branded content and entertainment have produced some of the most talked-about work in the past four years, including the hit spots for Budweiser, ‘THIS BUDS FOR 2’ with Derek Jeter, ‘THIS BUDS FOR 3’ with Dwayne Wade, and ‘A DREAM DELIVERED’ with Adam Driver. He has also helmed recent campaigns such as ‘FROM THE COLLECTION: KEN BLOCK’ for eBay Motors, and ‘STITCH IN TIME,’ the launch campaign for Fanatics’ new NHL jerseys featuring hockey star Auston Matthews. His most recent work includes a project for Tennessee Titans and NHL GenZ launch with Sidney Crosby, Jack Hughes, Auston Matthews, and Nick Suzuki.
As creative director, his campaign for Beats by Dre, ‘YOU LOVE ME,’ garnered an Emmy nomination, gold and titanium Cannes Lions, multiple gold Clios, and various other awards. His impressive body of work has also been recognized at The One Show, D&AD Awards, the Webby Awards, AdAge, AICP, and Ciclope, just to name a few.
His background has spanned mediums from television to film, Super Bowl commercials to digital content.
Ritesh is based in Tennessee.
